
JISP are an innovative company who operate a reward system working with convenience stores to benefit the consumer, business owners and brands.
JISP work in partnership with huge brands such as Pringles, Pepsi & Yazoo to offer discounts to consumers using an all-in-one shopping experience.
Jisp approached Impact for an outbound campaign to create interest and leads in their new scan and save service for the convenience market. Impact identified a highly trained and dedicated lead generation team of agents who utilised their previous experience within the convenience market sector. They got to learn all about Jisp, their vision, their values and their goals.
Our team initially focussed on a dedicated store base creating a genuine interest with key decision makers in the scan and save offering for their store. Using our market knowledge we also implemented various dialling strategies to maximise key decision maker contact.
We used a strategy of regionalising the UK areas to ensure that the Jisp sales team could proactively respond to leads and travel requirements in-between pre-booked appointments. Collaboration between Jisp and Impact IT teams ensured that the synergy created between the two systems allowed Jisp to react to leads generated immediately if required.

The strength of the working partnership very quickly utilised the technical knowledge of Jisp with the industry experience of Impact ensuring a highly successful initial campaign. All targets were exceeded relating to leads being generated, connection rates and stores signing up to the programme. The continued two-way communication and work continued into additional projects across different store groups and Impact supported Jisp by increasing their target market within the convenience retail sector.

“All targets were exceeded relating to leads being generated, connection rates and stores signing up to the programme.”
We are specialists in every aspect of customer service and sales. By choosing Impact, your business will benefit from our dedicated team of over 250 experts that can help your business with everything from increasing sales through our dedicated inbound sales and outbound sales teams, providing world class customer service to your customers, through to comprehensive pick and pack fulfilment. We operate at scale and effortlessly handle high call volumes across our portfolio of call centre services.
We have an excellent track record of helping our clients grow their businesses in size, profitability, and reputation. Leading UK businesses across a diverse range of sectors trust us to deliver great results. Find out how we can help your business make an impact by contacting us today.